英國(guó)奢華配飾品牌Jimmy Choo 今秋將攜席卷全球之魅力登陸全球約200 家H&M 指定專賣店，其驚艷奪目的鞋履和手袋系列將于11 月14 日起發(fā)售。為慶祝H&M 首次與配飾品牌合作，Jimmy Choo 將突破設(shè)計(jì)視野，為H&M 呈獻(xiàn)女裝系列，作為該配飾系列的完美呼應(yīng)。另一震撼訊息是此次合作將包括男士鞋履、手袋及配飾。

Jimmy Choo 創(chuàng)始人兼總裁Tamara Mellon 表示：“我們很榮幸能加入曾經(jīng)與H&M 合作過的時(shí)尚大師行列，為喜愛時(shí)尚和街頭潮流的女士們?cè)O(shè)計(jì)別致的系列以及部分男士精品。Jimmy Choo 將為H&M 帶來一個(gè)設(shè)計(jì)細(xì)膩、引領(lǐng)時(shí)尚、價(jià)格合理且別具魅力的系列——完美的派對(duì)單品，即買即戴在夜晚展現(xiàn)魅力！”。

H&M 創(chuàng)意總監(jiān)Margareta van den Bosch 則表示：“我們很喜愛Jimmy Choo 鞋子和手袋。

它們蘊(yùn)含的魅力和性感能讓最簡(jiǎn)樸的服飾瞬間散發(fā)時(shí)尚光彩。我個(gè)人很喜歡用衣服來配襯鞋子和手袋，而不是逆向配襯。此次合作特別令人興奮，因?yàn)檫@是我們首次推出的鞋履設(shè)計(jì)師系列。能為我們的顧客提供具有卓越品質(zhì)的高端設(shè)計(jì)師鞋履和手袋是一種樂趣?！?/p>

自 1996 年問世以來，Jimmy Choo 盡享成功榮耀，使該品牌擢升為流行文化的一大元素——言及“Jimmy Choo”必指足上鞋履。在好萊塢，Jimmy Choo 鞋子已成為紅地毯上炙手可熱的行頭，Cate Blanchett、Halle Berry 以及Hilary Swank 等眾多獲獎(jiǎng)女星都曾穿著Jimmy Choo 的鞋子出席奧斯卡頒獎(jiǎng)典禮。聲名卓著的 Jimmy Choo 將領(lǐng)銜H&M 此次的獨(dú)家系列，但精彩遠(yuǎn)非僅此。Jimmy Choo 另一方面也以手袋著稱，因此 H&M 將借勢(shì)推出一個(gè)完整的配飾系列，籍此打造奢華造型。Jimmy Choo 的女裝及男士設(shè)計(jì)將為H&M 帶來華麗的夜間魅惑。

The Swedish chain, H&M, is continuing its incredible run of ‘designer fashion marriages’ by signing a deal with the red carpet, shoe and handbag brand, Jimmy Choo.

This latest venture comes hot on the heels of H&M’s cheap-chic, sell-out collections by Rei Kawakubo of Comme des Gar?ons, and Britain’s ‘Boho King’, Matthew Williamson.

From November 14, high street shoppers will be able to get their hands on bargain-priced version of the spike heels and ankle boots worn by Hollywood stars such as Cate Blanchett, Halle Berry and Hilary Swank, for between €40 and €200. The Jimmy Choo bags for H&M will be in the same price bracket.

The accessories range will be complemented by a one-off capsule collection of Jimmy Choo womenswear, as well as a men’s range of shoes, bags and accessories.

“We are privileged to be among the fashion greats who have been affiliated with H&M so far, and to be designing a collection appealing to fashion-savvy, street-smart women, and to be including some great pieces for men, too“ said Tamara Mellon, the founder and president of Jimmy Choo, who launched the deluxe celebrity brand in 1996.

“We adore Jimmy Choo’s shoes and bags,” said Margareta van den Bosch, the creative advisor for H&M and the ‘brains’ behind the chain’s impressive roll-call of designer tie-ups, which includes Stella McCartney, Viktor & Rolf, Karl Lagerfeld and Roberto Cavalli, in addition to Comme and Williamson.

Ms van den Bosch said the Jimmy Choo bags were: “glamorous and sexy, and they add instant style to the simplest of outfits. I like the way we have worked with clothes to accessorise the shoes and bags rather than the other way around. This collaboration is particularly exciting because it’s our first shoe designer collection.”

The Jimmy Choo collection will be launched in 200 H&M stores worldwide on November 14th and will be available in the UK at the Oxford Circus, London W1 flagship and branches in major cities.

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