Survey data suggest that Millennials, who were born between 1982 and 2003 and who helped twice elect Barack Obama president, are nearly as liberal in their corporate outlook as they are in their political point of view. They want to work for companies with public service missions. They want their employers to contribute to social and ethical causes. They’d rather make less money but do something that they love. They are comfortable with government regulation.
Together, the data paint a contrast to older generations, say the authors of a new paper, who argue that Millennials have such liberal and contrary views about social responsibility, personal wealth and financial institutions that they stand to reorder the priorities of corporate America and Wall Street.