【廣告狠有愛(ài)】充滿魔術(shù)的華麗世界
今天和大家分享的廣告來(lái)自JCPenny,是美國(guó)一家全國(guó)性的大型百貨公司。該片著重推廣JCPenny的品牌性,所以我們看不到具體的商品展示。廣告語(yǔ)"Today is the day to work your magic -- Every Day Matters"向消費(fèi)者宣傳了公司注重生活質(zhì)量的理念。
值得一提的還有本片背景音樂(lè),來(lái)自Regina Spektor的Music Box,以下是歌詞及完整版音樂(lè):
Life inside the music box ain't easy
The malots hit the gears are always turning
And everyone inside the mechanism
Is yearning
To get out
And sing another melody completely
So different from the one they're always singing
I close my eyes and think that i have found me
But then i feel mortality surround
I want to sing another melody
So different from the one i always sing
But when i do the dishes
I run the water very very very hot
And then i fill the sink to the top with bubbles of soap
And then i set all the bottle caps i own afloat
And it's the greatest voyage in the history of plastic
And then i slip my hands in and start to make waves
And then i dip my tongue in a take a taste
It tastes like soap but it doesn't realy taste like soap
And then i lower in my whole mouth and take a gulp
...and start to feel mortality sorround me
I close my eyes and think that i have found me
But life inside the music box ain't easy
The malots hit the gears are always turning
And every one inside the mechanism
Is yearning to get out
Is yearning to get out
Is yearning to get out...